Infobird Signs Contract with Nippi Japan Subsidiary for Digital Marketing Solutions to Increase Sales and Improve Market Competitiveness

BEIJING, February 2, 2022 /PRNewswire/ — Infobird Co., Ltd (Nasdaq: IFBD) (“Infobird” or the “Company”), a software-as-a-service provider of innovative customer engagement solutions powered by AI or intelligence artificial intelligence, today announced the signing of a cooperation agreement with Nippi (Shanghai) Trading Co., Ltd., (“Nippi Shanghai”) a subsidiary of Nippi Japan, a world leader in collagen, to apply digital marketing solutions to help Nippi Shanghai increase sales and increase market share as as collagen raw material supplier to Chinese market. Infobird’s comprehensive digital marketing solutions will equip Nippi Shanghai with a multi-channel and intelligent marketing system to improve its marketing efficiency and effectiveness.

With the promotion of the national health industry and the improvement of residents’ health care awareness, collagen has become one of the most widely used raw materials for dietary supplements and beauty products, and the Chinese collagen market is growing rapidly. According to data from Grand View Research, the global collagen market in 2019 was US$15.36 billionand the Chinese collagen market was $980 million, representing 6.38% of the global market. It is estimated that by 2027, China collagen market will reach US$1.58 billion.

Nippi is a world leader in collagen R&D and manufacturing. Founded in 1907, Nippi is the premier collagen supplier in Asia and the second largest in the world. Since its inception, Nippi has adhered to the development concept of “creating excellent products” and has always pursued a strategy of continuous improvement of its products to ensure that they meet or exceed the needs of their customers. Nippi is the only collagen factory in Japan which has obtained the strict management requirements of a GMP pharmaceutical manufacturing license. The research results are widely used in food, medical products, cosmetics and other fields, and have won many authoritative awards and accolades, such as the International Monde Selection Gold Award and the Japanese Food Industry Technology Merit Award. Attracted by the huge potential of the Chinese market, Nippi Shanghai hopes to strengthen its influence in the market and increase the number of manufacturers using its high-quality collagen by implementing Infobird’s digital marketing solutions.

Infobird has extensive experience in the field of digital marketing and has served many businesses in various industries such as finance, automotive, and retail. The company’s cloud call center, intelligent cloud telemarketing, chatbot, intelligent quality inspection, intelligent training, private domain operating platform and other products meet the important needs of customers, including marketing, customer reach, customer contact center and customer lifecycle engagement. In addition to digital marketing, Infobird can also support Nippi Shanghai’s goal of improving operations and customer services from multiple dimensions. In the future, Infobird plans to deepen its cooperation with Nippi Shanghai and continuously expand the application of its digital solutions in the vast and growing health and wellness industry.

About Infobird Software Co. Ltd.

Infobird, headquartered in Beijing, Chinais a software-as-a-service provider of innovative customer engagement solutions powered or enabled by AI.

For more information about the company, visit www.infobird.com.

Forward-looking statements

This press release contains certain forward-looking statements, including statements regarding Infobird’s proposed IPO. Words such as “will”, “future”, “expects”, “believes” and “intends” or similar expressions, are intended to identify forward-looking statements. Forward-looking statements are subject to uncertainties inherent in predicting future results and conditions and no assurance can be given that the proposed initial public offering discussed above will be completed on the terms described. Completion of the initial public offering offered and its terms are subject to numerous factors, many of which are beyond Infobird’s control, including, without limitation, the failure of customary closing conditions and the risk factors and other matters set forth in the enclosed prospectus in the registration statement in the most recently filed form with the SEC. Infobird undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

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SOURCE Infobird Co.,Ltd

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